by BeckyA! | Mar 16, 2023 | Communications
Getting media coverage is the name of the game. That’s the goal and what both the client and I want. Thankfully, I have had success in getting clients in national newspapers, glossy magazines, on the radio and on TV news bulletins over the years. But despite this...
by BeckyA! | Dec 1, 2022 | Communications
If you want some PR coverage at Christmas, you need to start planning early.
by BeckyA! | Nov 17, 2022 | Communications
Freelancers should be treated as part of the in-house team.
Agree or disagree?
by BeckyA! | Dec 11, 2020 | Communications
The press release is by no means the only way of getting media coverage for a business, but it is an extremely useful one and one that is perhaps the most effective. I am often asked the same questions about writing a press release. How long should it be? What...
by BeckyA! | Nov 30, 2020 | Communications
There are many ways to raise your organisation’s reputation, or your reputation as an individual, through the media.Press releases, photo opportunities, media events and pitching are all powerful tools and have a strong chance of gaining quality media...
by BeckyA! | Oct 14, 2020 | Communications
Last week Professor Stephen Holgate was awarded a Knighthood in the Queen’s Birthday Honours List for his services to medical research. I was absolutely thrilled for him as I know, he has spent more than four decades working to improve treatments for respiratory...
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